Quarterly Review of Wines
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Demographic Summary

Sex
Male

Female
52%

48%
Age
Under 35 years of age

35-49 years of age

25-55 years of age
26%

39%

55%
Household
Income
$90,000 or more

$150,000 or more

Median income
40%

60%

$135,000
Occupation
Professional/Managerial
95%
Education
College Graduates

Post Graduates

Attended College
98%

37%

95%
Geographical
QRW is distributed and sold nationally and internationally by Comag Marketing Group, A Hearst-Condé Nast, LLC.
Total Circulation
170,000 per quarterly
Distribution
Subscriber

Newsstand/Wine Shops

Controlled Circulation

Sales and Direct Mail
40%

25%

30%

5%
Renewal Rate
67%
Pass on Rate
5 to 1

QRW stays in homes and offices on the average of 10 weeks.

QRW is U.S.P.S. audited annually and is SRDS/ notarized under "Epicure"
Source: Names and addresses drawn from QRW mailing/Subscriber cards of 3,100 readers
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QRW, 24 Garfield Avenue, Winchester, Massachusetts 01890
Phone: 781-729-7132   Fax: 781-721-0572

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